Privacy Notice

Protecting the privacy of information about our current and former customers is important.  We maintain physical, electronic and procedural safeguards to protect this information.  Access to this information is restricted and limited to those who need it to do their jobs.


This web site takes every precaution to protect its visitors and users information.  This is a secure web site.  All information provided is encrypted using encryption software and only available in its original form to the administers of this web site.

Customer Information

The questions asked on this site are used only to determine which products best match your unique insurance needs. Each insurance company bases its final prices on its own criteria and underwriting standards.


The type of information gathered on this site are general health, lifestyle, family history and contact information.  A licensed insurance representative will review your submission and contact you via phone or email to provide you with the information you requested as well as assist you through the application process.

No information is shared with the insurance company until you authorize us to do so via the application submission process.

How is the information used?

Standard Marketing uses your information to prepare a customized insurance quote for you. In the future we may share customer information with our affiliated companies to offer customers other products or services that may be of interest to them.


In most states, we may share customer information with companies not affiliated with us so that those companies, such as insurance or financial service companies, may also offer you financial products and services. However, you have the right to tell us that you don’t want us to share any information with these companies. You may “opt-out” at any time by sending us a written request by email, fax, or mail or by calling us and informing us of your exercise of this option.  If you opt out, we may still disclose information as allowed or required by law.


When you apply for or buy a policy through this site, we act as an agent for the insurance company to which the application is sent  As such, we provide customer information as required to process the application or service the policy.  We may use such information to offer other products or services to our customers.  Except for these purposes, or as required or permitted by law, we do not disclose or share customer information.


When you fill out our quote request form you are explicitly initiating a relationship with us (as defined by the National Do Not Call Registry), inviting and consenting to the receipt of information by Standard Marketing and its affiliate partners (which may be provided to you online, by fax, phone, email, US Mail, etc.) and, as such, are indefinitely waiving any right to claim that we, or our affiliates, contacted you without your express consent. Subsequent requests for us ‘not to call’ or requests for preferred methods of contact will be immediately honored.

Who will contact you?

A licensed insurance representative from Standard Marketing or an affiliate will be contacting you regarding your quote request.  It may be necessary at that time to verify, clarify or request further information from you in order to provide you with a reasonably accurate quote. This may be done through one or more of the following methods - (telephone, fax, email, US Mail, etc.)  By submitting your information, you also agree to receive other offers from Standard Marketing and Trusted 3rd Parties in the future.


Cookies are one or more small text files saved on your computer's hard drive and stored in memory while your browser is running. Standard Marketing stores this number as a cookie in order to track usage patterns. Cookies are totally harmless and do not hurt your computer in any way, nor do they compromise your identity or provide us any other information other than what you, as the potential customer, willingly supply to us. We may also use third-party advertising companies to serve ads on our behalf. These companies may also use cookies and action tags to measure and improve the effectiveness of ads. To do so, these companies may use anonymous information about your visits to other websites. This information can include: date/time of banner ad shown, the banner ad that was shown, their cookie, the IP address, etc. This information can also be used for online preference marketing purposes.


You may elect to disable cookies in your browser.  Please refer to your computer or operating system user manual for information on how to accomplish this.

What is Standard Marketing’s SPAM/CAN SPAM/UCE Policy?

Spam or Unsolicited Commercial E-mail, is an attempt to deliver a message to someone who would not otherwise choose to receive it. Standard Marketing does not spam. If you received a mailing from us, (a) your email address is either listed with us as someone who expressly shared this address for the purpose of receiving information in the future ("opt-in"), or (b) you have registered or purchased or otherwise have an existing relationship with us. By requesting information from us or receiving an online quote, which may require future contact, you have agreed to opt-in to receiving our information. We respect your time and attention by controlling the frequency of our contact. 

Changes to user’s information

Changes or disputes to information provided (example: new phone number, email address) may be made to us via email, fax, mail or phone.  A verification process of the requestor will be made prior to any information being changed or updated.

How can I stop getting emails from Standard Marketing or its affiliates?

Each email sent contains an automated way for you to change your expressed interests or cease receiving email from us. If you wish to do this, simply follow the instructions at the bottom of any email. If you have received unwanted, unsolicited email sent via this system or purporting to be sent via this system, please forward a copy of that email with your comments to  for review.  Please note that it can take up to 10 days to process your request.

Childrens Guidelines

This site is for the express use of adults.  We do not knowingly collect, maintain or possess information about children.  The forms on this site are capable of unknowingly collecting online information from children who furnish it without prior parental consent.  Upon discovery of information received that was supplied by children, we will attempt to verify parental consent or the information will be disregarded and deleted.

Links to Other Sites

This web site contains or may contain links to other web sites.  Standard Marketing is not responsible for the content, privacy policy or terms of use of any such linked site.  It is the responsibility of the user and recommended that the user read each sites privacy statement.  Should you have any questions as to the Privacy Statement of another site, please contact the owners of that site.  The statements made in this Privacy Policy relate solely to this site and its content.

Changes to Our Privacy Policy

We reserve the right to make changes to our Privacy Policy.  Should changes be made, the privacy policy will be updated with these changes and we will post notice of the change on relevant places on our web site so that visitors to the site are aware of the change.  Reading the Privacy Policy each time you visit the site is encouraged so you are current on any updates.

How to contact us?

Any questions about our privacy policy, please contact us at:

9130 W Loomis Rd,  Suite 800

Franklin, WI  53132

Tel: 414-525-4100  

Fax: 414-525-4111